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There’s a little saying
going around the music industry these days: “TV is the new Radio”.
Behind the scenes, music supervisors cue up songs to enhance the mood
of a scene, make a commercial sound cool, or the action on a video
game feel more relentless. For many artists flying below the radar
of the mainstream, it’s an opportunity to cash in and potentially
rise out of obscurity. Jason Bentley
is such a tastemaker, notorious for his nocturnal occupation as a
radio DJ (KCRW’s Metropolis and KROQ’s Afterhours)
and as a nightclub promoter (Bossa Nova),
helping break new artists in many genres and shape our musical landscape
for the past 15 years. But compiling such remarkable soundtracks as
the Matrix Trilogy has also made him one
of the most sought after pair of ears in the industry. In no uncertain
terms, Jason Bentley is passionate about his day job and other involvements
as will discover in this exclusive interview.
On a special note: our giveaways this month are a true collector’s
dream! The Reuters “High Fidelity”
2 CDs boxset, and Zune 2 CDS, 2 Vinyl boxset
showcase exceptional and rare tracks in every genres for an adventurous
musical journey, and are otherwise unavailable to the general public. |
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BOOK LA: After 15 years
on KCRW and 12 on KROQ, the shows are still as cutting edge as ever.
How do you keep your finger on the pulse without ever missing a
beat ?
Jason Bentley:As
long as I can remember, I've had a distinct interest in music and
culture, plus a fascination with radio, so these influences have
really shaped who I am today. In many ways, I feel like I'm still
tapping into a youthful excitement when I come across new music.
I think it's important to stay in touch with that feeling. There's
also a certain satisfaction that comes with breaking new artists
to a wider audience, whether that's by playing records on the radio,
in a club, or working on a film cue or advertisement. As far as
keying into emerging artists, as you can imagine, I sort through
a lot of new music each week. I receive about 75 CDs a week, and
a lot of that is crap, but I try to go through as much as possible.
My playlist is not limited to any single genre, but obviously I've
championed indie dance and electronic music over the years.
Read the
entire interview...
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The Beatles
“Love” (Verve Forecast). Beatles purists
who haven’t heard “Love”(the soundtrack to Le
Cirque du Soleil latest production) are screaming heresy. Those
who have, may have rediscovered an often overlooked fact: the Beatles
are embedded in our collective psyche as deeply as Santa Claus and
the tooth fairy. If you thought this was some kind of remastered
“best of” remix project, consider what former Beatles
producer Georges Martin and son Giles put themselves through: akin
to sampling dinosaur DNA to open a Jurassic Park, they created a
database for each individual recorded track on the master tapes,
for every song of the entire Beatles discography.
They then created relationships between elements often unnoticed
based on key and tempo, and while you may only hear an acapella
or an acoustic guitar accompaniment, the original song to which
it belongs plays in your head because it lives there in your memory.
From Beatnick to Hippie, every Beatles era merges into one audacious
concept album with a huge sound and more flow than Dark Side of
the Moon. It is also a testimony to how complex the arrangements
for these songs were. If this formula for re-invention is proven
successful, Love may have opened the door to endless possibilities
for the back catalogue of Led Zep, Hendrix, the Doors, etc….
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it now |
Silversun
Pickups “Carnavas” (Dangerbird
Record). Finally a band coming out of LA escapes the Silverlake
scene copycat stigma associated with Beck, Elliott Smith and the
likes. Silversun Pickups Rocks out folks, not in a retarded “KROQ
power cord” way, but with ethereal ballads driven by fuzzy
guitars and sharp lyrics. Largely influenced by Sonic Youth and
Smashing Pumpkins, the band delivers a splendid debut. Anyone up
for a 90’s Grunge revival ? Happy 40th Kurt!
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it now |
The
Good, the Bad & the Queen (Virgin Records
Us). Even if the members that make up this “supergroup”
have impressive backgrounds, the Good, the Bad and the Queen, produced
by Brian “Danger Mouse” Burton (Gorillaz, Gnarls Barkley),
isn’t the sum of its parts. Damon Albarn (Blur, Gorillaz)
leads Paul Simonon (the Clash), Fela Kuti drummer Tony Allen and
Simon Tong(the Verve) in playing with an understated cool and intentional
lack of pop ambition that makes this “historic” gathering
feel like a jam at your neighborhood’s English Pub. Albarn,
who has traded his Gorillaz cartoon alter ego for some late 19th.
Century garb, sings lullabies with a snarky discontent for modern
living immersed in groovy dub rhythms. It’s a lot of hype
for a low key sound. Humility or false modesty? It’s hard
to downplay that these cats are badasses.
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Noiseshaper
“Real to Reel” (Miracle Sounds).
Forget Kruder and Dorfmeister (that’s so 90’s dude…),
the Viennese Dub/Dancehall Reggae/House/Downbeat production duo
of the moment are called Hirn and Fleischmann, a.k.a. Noiseshaper.
After a promising first album, an inconsistent follow up, the third
one drops the bomb with a BIG club sound, killer bass lines and
infectious grooves that pulse from your speakers straight down your
spine. Real to Reel is a bit of a re-launch, a grab bag of older
and new tracks, some remixes, overseen by UK Dub Doc Adrian Sherwood.
If you dig Groove Armada and Leftfield and you’re discovering
Noiseshaper now, this is the definite album. Please warn the neighbors
before getting your Punky Reggae party started.
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4hero
“Play with the Changes” (Milan
Records). 4Hero is to syncopated beats what Coltrane is to Saxophone.
Marc and Dego‘s London crew only drop an album once in a great
while, and each new offering creates great excitement amongst Jazzheads.
What was once vanguard innovation is now signature sound, not to
say it is more of the same, just more of the same “good stuff”.
Several guest vocalists lend their talents, including regular fixtures
like Carina Andersson and spoken word artist Ursula Rucker, while
welcoming newcomers like J*Davey.
UK Singer Terry Devos imitates Stevie Wonder to perfection on a
cover of Superwoman, in what seems to have become a 4Hero tradition
(Carina Andersson resurrected Minnie Ripperton’s “Les
Fleurs” on 2004’s Creating Patterns). Soul music is
alive and well… in England.
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Bonobo
“Days to Come” (Ninja Tune).
Simon Green, a.k.a. Bonobo first made his mark as a downtempo/ambient
artist, only to be faced with the survival urge to reinvent himself
while every other musak CD was dubbed chill-out. Days to come showcases
a monumental shift into complex jazz progressions fused with ethnic
flavors and vaporous moods. Live instrumentation takes center stage
with sultry songstress Bajka, who since she was heard singing with
Beanfield has become a commodity in the international jazz/soul
scene (see Radio Citizen review). Also present is label mate singer
songwriter Fink, as well as Tom Chant’s, saxophonist of the
Cinematic Orchestra, also signed to Ninja Tune. This latest release
is undoubtedly Bonobo’s most accomplished work to date: intricate,
sophisticated and inhabited with a splendor that can only be revealed
over time.
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Badly
Drawn Boy “Born in the U.K.”
(Astralwerks). Unlike Springsteen, UK Born Damon Gough a.k.a. Badly
Drawn Boy isn’t shouting his national pride from the rooftops.
His record is a levelheaded reflection on British identity and personal
strife, bittersweet yet witty enough to not fall into overt sentimentality.
Cough might hold back in his prose, but his piano is sharply tuned
to his feelings, and the melody is where he poors his heart out.
Vulnerability makes this softy’s charm irresistible.
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Owusu
& Hannibal “Living With... ”
(Ubiquity). 2 Bit what? Tweak your tunes with a little backwards
thinking and you’ll have your house party hoping like it’s
1980. The Danish duo steps with all 4 feet on Metro Area’s
Proto Disco Funk turf with a flair that borders on retro parody.
But “living with…” isn’t a tongue and cheek
time capsule: The chill out beats often borrow from Detroit hip
hop and Philly Soul. With a sound this dope, one hopes their living
situation can accommodate a large fan bas.
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it now |
Freddie Cruger
“Soul Search” (Ubiquity). It
took an Aussie that put a Swedish DJ Producer on the map. Feddie
Cruger (a.k.a. Red Astaire) remix of Sia’s “Where I
Belong” has been a hot commodity in clubs and on the radio
for the past two years. Crate diggers know him for many other remix
work as well. His debut reveals an eclectic exploration of styles
from reggae, soul, latin, funk, to hip hop. With its patchwork of
soul and dancehall guest singers like Desmond Foster, ADL and Linn
building their vocal styling on top his rhythm foundation, Soul
Search is a one way ticket on Cruger’s very own guided tour
of Funky Town.
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Radio
Citizen “Berlin Serengeti” (Ubiquity).
Think of Berlin Serengeti as a funkier incarnation of Portishead,
or Coltrane on Meth. But setting aside a few loose references, Berliner
Niko Schabel A.K.A. Radio Citizen never panders and stands on his
own two feet strapped with his sampler as a weapon of choice, and
his record collection as his amo. Soul singer of the moment Bajka
(see Bonobo review) brings a velvet touch to this Jazzmatazz with
her huskiness, and like label mate Quantic, who introduced his music
to Ubiquity, Schabel is a connoisseur who doesn’t water down
his mix and creates music with great respect for the source material.
Jazzheads in search of sophisticated grooves will nod in approval.
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Fat Freddy's Drop
“Based on a True Story”
(Kartel). You may have to start thinking of New Zeland as
the other Jamaica. Fat Freddy’s Drop Pacific blend of roots,
soul and Dub Electronica has earned them Gilles Peterson’s
coveted Worldwide album of the year prize. Though just released
in the US, who as usual is late to arrive at the party, Based on
a True Story has almost gone 5 times platinum in sales worldwide.
With a groove swinging like a hammock between two coconut trees
and singer Dallas Tamaira soulful crooning flowing like a summer
breeze, this record puts your head on vacation. Hit repeat and you’re
gone forever.
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8-Bit Operators
“An 8-Bit Tribute to Kraftwerk”
(Astralwerks). Enter an electronic world were Mario Brothers are
the Justin Timberlake of the Chiptune scene. The what? 8-Bit Operators
was made using old video game consoles, lo-bit microchip computers
and various gaming junk. Tough a brilliant tribute to innovation
at large more than to Kraftwerk’s legacy, the source material
offers the perfect platform to launch this deviant sonic conspiracy
onto the masses. If this thing takes hold, it could potentially
bring moustaches back in style, and if you see Madonna do the robot
in her next video, then it’s “game over” for humanity.
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Jarvis Cocker
“Jarvis” (Rough Trade). Cocker, still
a crooner but sans Pulp (his band), gets off his British dandy ass
and brings sexy back with a lo-fi mojo. Jarvis’ shameless
over the top rock posturing will make nerds pop Viagra recreationally
before they play air guitar. In England it’s called “Kitsch”,
a term loosely referring to any art that is so pretentious, cliché
or in bad taste, that it actually becomes… good!
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My Morning Jacket
“Okonokos” (Ato Records). Okonokos
is a 2 CD live encounter with a trippy rock band of the right kind.
Don’t try to label music that breaks the conventional mold.
Progressive? Jam? Freestyle? The only clarity to emerge from the
smoke on stage is that My Morning Jacket plays out live like a psychedelic
journey inside your head, not a succession of disposable pop tunes.
This offering consolidates and revamps the band’s past and
present achievements. And if this experience makes you want to sit
still in front of your screen for two hours, a companion DVD is
also available?
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Bloc Party “Weekend
in the City” (Vice Record). Bloc Party emerged loud
and strong as the new kids on the… Indie scene and rave reviews
established them as the one to watch. The sophomore album is generally
considered a decisive marker of longevity for any new band, and
this one doesn’t disappoint. Infused with a great confidence
in its lyrics and, the album reaches new heights and shines more
brilliantly than its predecessor. The songs become uplifting anthems,
with a fervor similar to U2’s own sophomore release October,
except here it is driven by the search for meaning in modern urban
city life, not religion. Having gone from what’s next to what’s
best, Weekend delivers another building bloc in what is likely to
become a prolific career.
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Peter Bjorn &
John “Writer's Block” (Almost
Gold). The Swedish trio has stumbled over the utmost forgotten secret
in Rock and Roll history (make that all of music history): nothing
is more infectious than whistling. Though Writers Block is full
of gems with a 60’s pop sensibility smudged with a little
Velvet Underground reference, the whistling tune Young Folks (featuring
former Concretes singer Victoria Bergsman) will live in your memory
cortex forever, alongside illustrious melodies like the theme from
the Bridge over the River Kwai, Snow White and Guns and Roses. Going
down that road you might discover (on Wikipedia) that there is an
International Art Whistling Philharmonic Society, an International
Whistlers Convention, a Global Whistlers Forum, and OnLine Guide
to Whistling Records, etc… It’s bigger and more underground
than the freemasons. These Swedes might be on to something here.
Inhale, wet your lips and pucker up. There’s a whistling contest
coming to American Idol real soon.
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it now |
Bent “Intercept!”
(God Like & Electric). Nothing out there sounds like Bent, not
even Bent itself. Bent… on eluding labels and styles, their
4th. album Intercept! Is what you’ve come to expect from the
Nottingham duo: a grab bag full of experimentations designed to
raise eyebrows. Some might stick more than others, but at least
the duo has the merit of not resting on its critical acclaim earned
as a Chill-out act. Word is, they are now bent on making people
dance, as opposed to have them stare them down conspicuously while
they perform “dodgy” DJ sets. Not selling out to the
Disco crowd just yet though. if anything it feels like they’ve
pleased themselves first, or perhaps answered the question that
opens the album: “if you knew you had three days to live,
what would you do ?” Bent wants you to get jiggy with it before
you rest in peace.
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Fujiya & Miyagi
“Transparent Things” (Deaf
Dumb & Blind). The first thing you need to know about Fujiya
& Miyagi is that they pretend to be “japanese”.
Rather they’re your average run of the mill frail and pasty
Brits with enough wit to make a sitcom laughing track run out of
breath. The careless cheekiness doesn’t overshadow the new
wave punky dance groove a la LCD soundsystem, and like them, share
an admiration for Talking Heads, acting out like skizo genius nerds
who will beat you up if you take their shit too seriously. Transparent
Things is fresh squeezed from the old fruit basket, but zestier
than a toilet freshener.
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For questions or submissions email
mgoldstein@thebookla.com
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| ... My playlist is not limited to any single genre,
but obviously I've championed indie dance and electronic music over
the years. Creatively, it's really based on what interests me. I'm
just fortunate to work at radio stations that allow me to play what
I'm really feeling. I do hope that people appreciate the creative
side of it, since the craft of DJing is a lost art on the radio
dial. My work on radio has always been a balancing act between creative
expression and building awareness for new music. I try to pay close
attention to both aspects of the practice.
BKLA:
Your audience knows you mostly as a radio
DJ, but you’ve been involved professionally in other area.
JB: DJing has been
the consistent undercurrent while on a parallel track I've developed
a profile in the music business - working A&R at record companies
like Maverick and Island, Music Supervising for film, presenting
live music events, remixing and writing original music. I was always
in awe of the "record label" growing up, but working in
the record business through the '90s kinda shattered that image.
It was like having a front row seat to the slow death of an industry.
When I landed my first job at a label in '92 (A&R Scout for
London Records), the industry was still flush with cash, bands were
being signed for good money, and every aspect of artist development
was fully funded. However, the rules of the game began to change,
and the industry was forced to downsize. Record stores closed, labels
folded, distributors shuttered, and only the safest, mainstream
artists coordinated with corporate marketing partners (the American
Idol effect) would get supported. There seemed to be a widening
gap growing between mainstream music and emerging alternative artists.
Luckily, there's a difference between the "record" business
and the "music" business, so while digital technology
and other circumstances may have blindsided the major labels, others
who otherwise would not have had a chance got ahead and have become
empowered. In light of this, I consider myself a Music Executive
as opposed to a Record Executive, which is to suggest a broader
view of the field on my part. I think new media and music publishing
are the healthiest growth areas for music today, but having said
that, I still have a lot of respect for the resources that a traditional
record label offers in launching a new artist. I'm not convinced
that ringtones, video games, and digital download really build great
artists. Culture is too disposable through these means. You need
the full complement of resources a label offers - A&R, Art Direction,
Promotion, Marketing, etc. to build a timeless artist.
BKLA:
What did you do after your various involvements
with labels ?
JB: I've had success
as a music consultant for ad agencies over the years, and with that
in mind I partnered with an amazing commercial music and sound design
house called Machinehead. Founded by award winning sound designer
Stephen Dewey, Machinehead is a great studio environment where I
base my day-to-day operations. They call on me as Music Supervisor
depending on any given clients' needs. I've worked on ad campaigns
for Ford, Motorola, Mitsubishi, Range Rover, and many others. At
the end of the day, it's another way for me to help build exposure
for the same artists I'm supporting on radio. Often, the same relationships
I've developed with these artists as a DJ will come into play as
I place their music in ads or film projects.
BKLA:
As a music supervisor, are you hired as
a consultant to help pick music? or are your able to let your personal
taste create a certain musical palette?
What is the process ?
JB: Film Music Supervision
is an interesting position. I'm actually less fond of the title
now because there are no real industry qualifications, which means
there are a lot of hacks out there. Plus, you find that even the
film world itself only reluctantly recognizes the position, even
though it can be a pivotal role on a project. Don't get me wrong,
I love working on films, but it's such a huge undertaking that I
have to be selective. Every film is an enormous commitment of time,
energy, and personal resources, so I'm a little more guarded about
throwing the title around. As for the process, it can include reading
scripts, talking with Directors about their vision, meeting Producers
to discuss the music budget, hiring and working with a Composer,
finding a soundtrack partner, spotting the film with the Director
and Editor, pitching your music ideas to a committee (ugh!), clearing
the music, asking for more money, remixing score, calling favors,
chasing the paperwork, and drawing up the cue sheet as part of the
final delivery requirement. Suffice it to say, it's a lot more than
chucking your favorite songs against a care chase and calling it
a day.
BKLA:
In 2006, you compiled a 2 CD collection
for Reuters, presented in a silver boxset with a booklet of some
of the most compelling photographs taken that year. More recently
a promotional package for Zune, Microsoft’s MP3 player. What
was the thought process behind your selection ?
JB: The Reuters
thing was a great. I was contacted by a marketing firm called Antenna,
who I have done some things with in the past, and they wanted me
to put together a 2 CD compilation for Reuters. Reuters was looking
to hip up their image a bit with a cool music premium. It was actually
a pleasure for me, because they were very encouraging instead of
trying to impose some direction on the creative process. At first
I was second guessing my own decisions, wondering what a Reuters
News client would be interested in, but with their support I turned
to what I truly felt would work for the project and it turned out
great. I'm actually putting finishing touches on the follow up CD
for Reuters now and it's another classic selection. I'm proud to
say that this will be my fourth lifestyle compilation for a global
brand - two for Reuters, one for Jaguar Automotive, and one for
Microsoft Zune. In each case, the music selection is fantastic (if
I do say so myself!) and the packaging plays more like a coffee
table book than a regular compilation CD. I wish more people had
access to these box sets, as each has been limited to a few thousand
copies distributed selectively..
BKLA:
Why not release compilations under your
own signature label ?
JB: I'm working
on it. The circumstances have to be right, and I think we're talking
about modest sales so it's not right for every record company out
there. Also, going back to the state of the record business, the
market for compilations is limited. One of the great things about
the specialized projects I mentioned before (besides them being
free from any sales expectations) is that the packaging has been
a cut above. I'm not sure the economics work for an elaborate hybrid
coffee table book and compilation. Nevertheless, I have partnered
with DTS Entertainment, which is a surround audio company, to release
a couple records over the next year. DTS is interested in releasing
albums mixed in 5.1 surround, and I saw this as a great opportunity
to do something special. These days, it's not just the high-end
audiophiles that have surround systems at home, so I think there's
a market for a lot of the music I'm into. I'm also talking to Quango
Music Group about a compilation with them for the Fall of 2007.
Since this is a label I helped to found years ago, it makes perfect
sense, and I have every confidence that they understand me.
BKLA:
You are also involved with various music
organizations and present unique live events, such as the recent
In Conversation with DJ Shadow. What is the purpose of these events
?
JB: In a way, I
consider myself an ambassador of dance and electronic music, and
getting involved in The Recording Academy (NARAS) has been a way
for me take that charge to the highest level. Sitting on the Board
of Governors of the LA Chapter puts me in a room with an amazing
group of music professionals each serving their respective constituents.
For instance, I'll find myself sitting between the lead singer of
Earth, Wind, and Fire and the Head of Music for Warner Brothers
studios, so you can imagine that it's a great place to push the
dance music agenda and educate a lot of people who have no concept
of club culture. Also, it's not really about The Grammy's so much.
I mean, sure, the Grammy's are the most visible part of what the
Recording Academy does, but NARAS brings thousands of musicians,
Producers, Engineers, and other music professionals together under
one roof to exchange ideas, support each other, and educate young
people. The "conversation" with DJ Shadow that you refer
to was something I organized with NARAS to showcase a respected
talent in an intimate venue (Cinegrill at the Hollywood Roosevelt).
This was basically an outreach event for the Electronic/Dance community,
to sign up new members and recruit people to get involved. NARAS
is only as good as the participation of its membership. It's easy
to sit back and complain, and feel alienated from the mainstream
(especially as an underground Electronic artist), but you can also
get involved and work for change.
BKLA:
Mr. Bentley goes to Washington ?
JB: This past September
I attended Recording Arts Day on Capitol Hill in Washington with
a delegation from NARAS. We met with lobbyists drafting music related
legislation, sat with members of Congress, and enjoyed a full day
on the nation's Capitol discussing issues facing the music industry.
BKLA:
Are there specific steps for the average
person or emerging artist to join, support or get involved with
this community ?
JB: Anyone in the
music field is welcome to become a member of The Recording Academy.
The Recording Academy is definitely an organization that can open
doors and inspire. Just go to www.grammy.com
for information on membership. There are regular networking events,
and if you qualify, you can apply to become a voting member. If
you are interested in getting more involved in specific genres (whether
it's Dance, Alternative, World Music, or even Polka!), a word of
caution that real community service may require you to change the
way you think about some things. At first, it can be a counter-intuitive
process for people used to chasing that dollar bill. It took me
a while to change my thinking from "what do I get out of this"
to "what can I give to this" when it comes to The Recording
Academy, for instance. It's only when you've rewired your thought
process on this level, that you'll start to reap the rewards. You
have to have a personal conviction if you want a leadership role,
and I think that goes for whatever music advocacy group you may
choose to get involved in. Otherwise, if you can only do so much
as a regular NARAS member then that's fine too. It's really up to
you.
Words and photos: Marc Goldstein (www.myspace.com/mar©). Make Up: Michelle
Morgan. Wardrobe: Sunglasses by Oliver Peoples. Jacket by Stussy.
Shoes by Reebox. Location: Santa Monica College. Special thanks:
Jason Bentley, Gregg Lewis, Sarah Spitz and Rachel Reynolds at KCRW,
Danny Da Silva at Girlie Action, Francis 10.
Online:
www.machinehead.com
www.kcrw.com/music/programs/mt
www.kroq.com/
Want to discuss any of this content ? Join The
Book LA group on MySpace:
groups.myspace.com/thebookla
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